2014 has seen a number of exiting new innovations and trends emerge in the field of web design, with the main emphasis this year having been on keeping things simple and maximising the user experience. However with 2014 now coming to a close, here we take a look at some key web design trends to look out for in 2015, which are set to make a big splash.


Over the past few years responsive design has cemented its position as the new standard for good web design. Simply put, responsive web design is an approach to website design that aims to create sites that provide an optimal viewing experience across a wide range of devices, including computers, mobiles and tablets. Websites using this kind of design are able to adapt to their environment such that their structure, content, and images remain the same, regardless of the device on which they are being viewed.

Website responsiveness proved to be a hot topic in 2014, with more and more websites choosing to adopt it, and this trend is set to continue into the new year too. Interestingly in 2015, it is predicted that the number of devices on which websites will be viewed will also increase further, with the rise of smart watches and a range of other formats. Consequently the world of responsiveness is set to expand and develop further in 2015 to meet these new challenges.


Scrolling has now undeniably won the battle over clicking, and as the rise of the mobile web continues it is likely that we will see scrolling become even more popular, as websites attempt to accommodate this. After all, scrolling is easier and allows for a more intuitive and dynamic interaction between websites and their users. This trend will also likely have a number of implications for website design, and for example, is predicted to see homepages become even longer to accommodate the needs of the scrolling generation.

There’s no denying that like this past year, 2015 will likely have some exciting things in store for website design and innovation. Here at Liquid Bubble, we are a leading provider of web design in London. We are web design experts, and have many years of experience of creating effective websites, offering great design and practicality. For more information about our range of services please do not hesitate to contact us, and a member of our friendly team will be happy to help you with your enquiries.



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